News from Bramwell Botanical Gardens BRAMWELL
(May 26)-Visitors to Bramwell Botanical Gardens are now greeted by a colorful new logo painted on the welcome sign at the entry gate. Most people say they are pleased with the new logo, which features a bright bouquet of wildflowers.-[1]-. The management of the botanical gardens decided to replace the old logo based on input from the public. "We collected opinion cards deposited in boxes at the gardens and reviewed responses to an online survey. –[2]-. We found that receptiveness to the original logo was no longer positive," said Jacob Harding, the director of the gardens, when he was interviewed by the Bramwell Morning Courier. The old logo
displayed the name of the gardens above a drawing of an elaborate Victorian greenhouse. New designs were submitted by O’Neall Graphics. -[3] - . Members were invited to
choose which one would be the best logo. The board agreed that the members made an excellent choice. Marie Kim, the manager of the Botanical Gardens on-site visitors' shop, is one of those happy with the new logo that members selected. -[4]-. The new logo is now featured on clothing and other merchandise, and she is sure it will help improve sales. "Previously, I was often disappointed. Even though a lot of visitors came into the store, many left without making a purchase. They didn't think our imprinted items were attractive."
168. What does the article discuss?
Giải bởi Vietjack
